When the actions of a former executive threatened the reputation of Status Labs, the company understood that they needed to quickly and efficiently reverse the direction of the story and preserve their company’s image. While it’s true that today’s world is more fast-paced than in the past, the nature of the Internet also means that it’s easy for stories to stick with audiences longer than ever before. Companies like Status Labs work with businesses in order to help them overcome negative press and establish a dialogue with online communities more effectively. Although ironic that Status Labs needed to manage its own reputation, it nevertheless proved to be an excellent opportunity for the company to show off its capabilities.
Based in Austin, Texas, Status Labs has been helping clients since 2012 to overcome negative press and build a stronger brand presence on the Internet. As of this writing, Status Labs has helped over 1,000 different business and individuals to reduce negative publicity on the Internet. When speaking about Status Labs as an online reputation management firm, it’s easy to assume that they only work with large corporations that are in need of constant online maintenance. In reality, though, online reputation management firms like Status Labs also work with individual clients that want to protect their identity and privacy on the Internet.
After all, if a company gets a second chance through reputation management, only to squander it on the same negative press that got them into trouble in the first place, then Status Labs effectively changed nothing. Status Labs incorporated this advice into their own work ethic as well, making several changes to their team dynamics in order to encourage a deeper loyalty in its employees. By changing the way Status Labs operated on a daily basis, they were able to gain a greater understanding of the best steps to protect a company’s image and insulate it from negative news stories.