How EOS Became One of the Most Popular Brands

Seven years ago, the lip balm industry changed drastically with the growing popularity of the EOS lip balm products. The round and colorful design of the lip balm was a stark contrast to the traditional, more clinically designed lip care products of the past. As discussed in the article ‘The Untold Story of How Lip Balm Upstart EOS Outdid Chapstick,‘ on the Fast Company website, the product line grew to be one of the top lip care products seemingly over night.

The reason for this sudden appearance of the product seems to be the companies lack of build up information. The small start up said that they wanted to focus on creating the product and getting as much out there as possible. Another strategy that went towards the popularity of the EOS lip balm is the fact that they don’t look the same as previous lip care products. The shape and general look of previous products have not changed all that much in the past years, and it shows when looking at the lip balm category. But the product brings a new look and color to the lip balm industry.

The small start up then had to find out a way to make this new design less of a fad, and more of something that would be able to stick around. They finally ended up deciding to make a product that would appeal to all five senses. Touch, smell, taste, color and sound were all thought of in designing the product. The creators landed their first sale with a female buyer at a Walgreens, and this lead to sales at other big name stores such as eBay and Ulta(


The Vitality of Securus Technologies

Securus Technologies is a company that provides a high-end mode of communication services that connects inmates and family all across North America. Currently connecting over 3,400 institutions and over 1.2 million inmates, Securus offers the latest in voice and video communications capabilities.


Friends and families of inmates can feel secure that they can communicate with their loved ones who are incarcerated through the latest means of technology, including the use of Apple or Android smartphones, tablets or PCs.


One feature that families have found to be most convenient is jail voicemail. Not everyone’s schedule is conducive to the schedule of the inmates, so family members and friends can leave a voicemail for an incarcerated loved one to share important events and news. The inmate can then call back at their convenience.


Another great feature that is very popular is the Securus Video Visitation application which allows families and inmates to speak to one another over a video hookup. If it is inconvenient to schedule an in-person visit, you can pre-schedule an online visit by setting up a web camera with your PC, smartphone or tablet, and have a video conference with your loved one. It is like being there because video transmission is so much more personal than an audio phone call.


Securus is all about offering multiple platforms from which communications can go both ways, for inmates and their families. By supplying a secure and open email service, Securus puts inmates and families in control of their communication. An email can provide instant connections any time it is convenient and appropriate.


Securus make certain that the very best technological assets are in place so that first class communications can continue to prevail. Communications make a way for people to understand and keep relationships the way they always were. Good communications make good policy in any arena, and even more in a correction facility.

Things You May Have Never Known About These Celebrities


Things You May Have Never Known About Sofia Vergara


Famous model and actress Sofia Vergara at one point wanted to become a dentist and studied pre-dentistry at a university in Columbia. She was born and raised in Columbia to a mother who was a housewife and a father who raised cattle. Sofia Vergara has not had any plastic surgery done. Her beauty and body is 100% natural with no alterations. This is a fact that she is proud off. It may be hard to believe, but Sofia was actually teased for her looks as a young girl. Now few people compare to Sofia Vergara sexy appeal, and she is a world renowned model.


Interesting Things About Actress Jessica Biel


Jessica Biel began her TV career doing commercials. Her first advertisement role was for the Pringles brand of chips on TV. She was 11 years old during his first TV commercial. The day after Jessica Biel was born, her parents brought her along to a sled race where the temperature was almost -30 degrees Fahrenheit. Talk about being exposed to the cold early on!  But with how Jessica Biel hot now, I don’t think it bothered her much.


What Is Jadakiss Known For?


Jadakiss is a rapper that is famous for his raspy voice and witty knockout punchlines in his songs. He is also famous for being one of the most popular and successful rappers from the city of Yonkers in the state of New York. Jadakiss is also known for creating the rap group, the Warlocks. Although these days he is as likely to end up on a list of broke rappers.


What Is The Rapper Eminem Known For?


Eminem is most famous for being the most successful white rapper and from making it on his own from his hometown of Detroit into international stardom. He is also known for his no holding back style of singing that gets to the heart of problems and thoughts.

Madison Street Capital Awards for its Achievements

Madison Street Capital is a reputable investment banking company that is based in Chicago. The institution has always been committed to service, excellence, leadership and integrity when delivering its financial advisory services to enterprises that are publicly or privately held. The organization has won the hearts of numerous clients because of its high-quality services.

Unlike most of its competitors in the modern market, Madison Street Capital understands that the finance industry is very sensitive, and all the activities must be handled with a lot of care. This is why the company has been responding tenaciously to the great opportunities whenever they present themselves. The firm uses a unique approach when transacting with the clients, making sure that at the end of the day, all the stakeholders benefit mutually at The organization are equipped with experience and knowledge to match the needs of the sellers and buyers with the capitalization structures.

Since it was established several years ago on Chicago Tribune, Madison Street Capital uses a methodology that reflects the experience and expertise it has acquired over the years. Madison Street Capital is known for services such as market pricing, mergers and acquisitions, deal structuring, specialized financing, alternative exit strategies and implementation designs.

Just recently, Madison Street Capital was announced as one of the finalists in the M& A awards that were completed recently. The awards were introduced into the market in the year 1998, and since then, they have only been focusing on setting standards of excellence in the finance industry.

In 2016, the top management of the prestigious awards announced that Madison Street Capital had convinced the judges, acquiring the top positions in the awards on The company was nominated for two categories in the 2016 awards. These include the Boutique Investment Banking Firm of the year and the International and Industrial Deal of the year.

Madison Street Capital is extremely excited about the win, and its team of professionals has expressed their joy in several platforms. Charles Botchway, the president and chief executive officer of the organization, says that the company deserved the nomination, especially because of the role it played during the recent acquisition of Acuna and Associado. The agency was acquired by one of the longest serving clients of the company, known as Dowco.

According to Charles, the company professionals worked very hard for the transaction to become successful. The two companies are located in different nations, and this meant that the cross-border transaction was very complicated and difficult to handle. The team at the business worked day and night during the transaction, and at the end of the day, everything was successful. Both parties were satisfied at the end. The experienced professionals at the company have worked in the finance department for a long time, and they understand how these procedures should be handles.

Jason Hope Questions How Net Neutrality Will Now Affect Internet Of Things

IoT advocate, Jason Hope is a supporter of net neutrality, but how wonders how a regulated Internet will look under President-elect Donald Trump’s administration. “Everyone should have access to the internet, yet the landscape may change, especially for consumers with this new administration,” says Jason Hope.

The Internet Under Trump’s Administration

Net neutrality brought regulation to the internet, but according to Trump’s campaign plans, the FCC will have little to no jurisdiction. While the net neutrality rules are pretty popular right now, advocates like Jason Hope worry that this regulation stifles the creative process, not to mention funding to bolster infrastructure. A decade ago, net neutrality wasn’t a hot button topic, but bandwidth and data usage have become incendiary conversations. Add those topics to the popularity of IoT products, and a regulated internet is quickly scrutinized.

There are nearly 80 IoT or ‘Internet of Things’ items being connected in less that a minute, according to Cisco Systems, and they require a substantial amount of bandwidth. A deregulated internet would likely diminish the number of products consumers could properly connect. However, according to Jason Hope, ingenuity and creativity is stifled and when this occurs, opportunity and growth is affected.

Smart Home Products And Net Neutrality

There is no middle of the road right now. Both regulation and deregulation of the internet could spell trouble right now, unless all sides come together to work on what’s best for our future. Tech-savvy consumers are eyeing convenience and net neutrality could ultimately lead to digital confusion. “Consumers don’t want to worry about compatibility and data usage but the current net neutrality policies may lead to stressful protocols,” says Hope.

Related: Jason Hope Explores Internet of Things as Newest Technology Solution for Hotels

Many consumers have taken the wait-and-see approach before heavily investing in the smart home market, but the hospitality sector is seeing popularity growing. The Hilton and DoubleTree Hotels use smart scales in their minibars to track usage, and smartphones can be used to personalize and stock those minibars with guests favorites. Hotel guests can also personalize heating and a/c room temperatures in many hotels. “Convenient, simple, yet personalized are the buzzwords that consumers connect with, and these smart products are gaining awareness,” says Hope.

Jason Hope, the Arizona-based futurist, inventor, entrepreneur has a passion for current and future IoT preferences. This passion translates into time, money and research in several disciplines, including scientific and medical research, biotechnology and a range of other causes. Not only does Hope donate his own money, but he helps line up funding that is highly effective. According to Hope, “Expanding interoperability will deliver a simplified experience for the consumer, and eventually the smart household will become a seamless routine.”

Follow Jason Hope on Twitter for more of his technology predictions and insights on the Internet of Things.


National Awareness Is Made Concerning Video Chat Calls To Inmates And Their Loved Ones

Securus Technologies is on a national campaign to inform their customers of the savings associated with video visitation. They are proudly serving over 160,000+ customers with their video chat feature. Surprisingly, Securus has teamed up with video extraordinaire Vimeo to bring high definition video calling features available on your pc or smartphone. Now you can talk to your loves ones no matter where you are and share the outside with them from your phone or pc. For example, include your loved one in your Christmas party by having them video chat with you when the entire family is there.


PRN News was proud to announce the Securus Technologies campaigned designed at informing the people of the new advance internet methods of talking to their loved ones in a correctional facility. The traditional method of commuting to a inmate facility is a thing of the past. Securus provides justice technology solutions, investigations and monitoring, but they are committed to the public and always trying to find ways to save them money. On average, Securus features can save their customers 26% in their wallet and a considerable amount of time. You’re invited to become a Securus Technologies customer by visiting their secure website.


Securus Technologies Features


Video Visitation


Video chat visitation is available for inmates that have their loved ones name on their visiting list. You have complete control of the high definition picture by adjusting the volume and the sound with one click of a button.


Advanced Pay Options


Pay for your features in advanced from their website with a valid credit or debit card. You never have to leave home again trying to locate an authorized agent. Advance pay options are also available to the inmates from their commissary.


Join Securus Technologies today and talk more!


The IAP Worldwide’s Proficiency is Solving Logistics and Technical Situations

IAP Worldwide is a company that offers its services in various regions of the world. The primary services that it has been recognized for are global logistics, world class technology, and management of different assets. The products and services of the multinational corporation are dedicated to addressing unforeseen natural calamities such as flood and earthquakes. The clients that it serves are both in the private and public sector. IAP Worldwide Services has currently grown its services to 25 countries. It is devoted to ensuring that its clients are fully satisfied, and therefore, it has currently employed 2000 professionals who are based in branches across the world.

The staff of the firm is knowledgeable and experienced establishing, directing, and executing sophisticated logistical and practical operations to ensure a high quality of services. IAP Worldwide Services owns and is an administrator of various military schemes, research facilities that are mobile, and public amenities. Its clients believe in it as a competent and trustworthy provider of human resources, administration systems, and human resources.

Read more: IAP Worldwide Services, Inc. announces the acquisition of two business units from DRS Technologies, Inc.

The goal of IAP Worldwide Services is to deliver quality products that can solve the clients ‘problems by using its ingenuity, exceptional skills, and top notch technology. It has been applying four core competencies in offering its services, and they are determination, agility, commitment, and capability. The enterprise also has values that manage its operations, and they include fast action to situations, integrity and humanity, providing encouraging advice, and creating useful affiliations that can ensure the growth of the company, clients, affiliates, and other stakeholders in the sector.

IAP Worldwide Services understands the benefits of forming partnerships, and it utilizes every opportunity that it gets to collaborate with organizations that are focused on to solving people’s problems. It also believes in the community as a top aspect that influences the growth of an enterprise. The company has a solid social responsibility program that is devoted to facilitating various community ventures.

The international organization employs professionals who have the skills that are needed in solving various difficulties that face the client. The members of its staff have created a robust workforce that has been built on their collective expertise, knowledge, and experience. Individuals who are skilled in logistics, accounting and operations, general management, and engineering can get internships and jobs at the multinational corporation.

Find IAP Worldwide Services jobs on
Read more about IAP Worldwide Services on Hoovers

The Story Behind Lime Crime

In 2008, Doe Deere opened an eBay account under the name Lime Crime and began selling colorful lipsticks to a small but loyal customer base. Deere’s desire was to create a lipstick line that featured unique and trendy shades that weren’t commonly found in retail stores. Moreover, she needed something that matched her homemade, color-popping outfits. Not long after developing her business, she realized she wasn’t alone.

Today, Lime Crime has over 2 million Instagram followers, while Deere has nearly 500,000 on her own. Her cosmetic enterprise has gone from a home based entrepreneurship to a Los Angeles-based internet cosmetic empire. Deere is seen as an innovative pioneer in the realm of makeup e-commerce, where she embraced a community of like-minded individuals. While it is not unheard of for companies to utilize social media to sell their product, Deere frequently speaks with followers and offers them a glimpse into her makeup and fashion choices.

Shortly before launching Lime Crime, Deere immigrated from Russia to New York. Originally, she set forth pursuing a career in music. Though she eventually took a different direction, she met her husband, who is now her business partner, during this time. As the company grew, it made the switch between the East and West coast, where it is now run out of a bustling office building in L.A.

Doe’s cosmetic line features a variety of lip and eye products, most popularly known for their vibrant colors or glittery shine. Deere says that she is always impressed to see what her fans, which she calls “Unicorns,” will do with the products. Unlike traditional makeup products, Lime Crime offers customers options that can be used to build a palette. Neon lipstick and vibrant foil eyeshadow are not just for covering up blemishes or accentuate your natural features. They are used by most as a vehicle for personal expression.

While Deere’s cosmetics are not for everyone, they are a refreshing choice for those seeking an exotic look or a mere pop of color. Lipsticks sell for about the same price as store-bought cosmetics of the same quality. More importantly, the products are guaranteed cruelty-free and vegan. For conscious customers looking for a convenient cosmetic shopping experience, Lime Crime is a no brainer. If you aren’t sure that you can pull off the looks, check out Doe Deere’s Instagram for inspiring, creator-tested looks. You will not be disappointed!

Helane Morrison, The Iconic Lady Spinning The Revolution Wheel In The Corporate Industry.

One of the women whose names are famous in the corporate industry is Helane Morrison. She has become an icon in this industry, and she has managed to rise the ranks to serve in major executive positions in both governmental and non-governmental organizations. She currently serves as the Managing Director at Hall Capital Partners LLC. She is also the General Counsel and Chief Compliance Officer of the same firm. More so she serves on the Executive Committee of the firm as a member.


Halane Morrison is known for her efforts to clean the corporate industry and remove the bad seed of corruption from it. From the start of her career as a journalist, she focused on exposing corrupt and underhand dealings in the corporate industry. In all the organizations she has worked in, she has tried to help the organization uphold ethical standards and eliminate corruption.


From the journalism, Helane Morrison moved to law practice. She joined a San Francisco law firm known as Howard, Rice, Nemerovski, Canady, Falk & Rabkin in 1986 where she worked from 1996. In 1991, she was promoted to a partner. In the law field, she majored her practice in business litigation and legalities in private securities actions. She also handled securities exchange and related issues. She also spends some of her time conducting investigations on internal corporate affairs about corruption. She has taken initiatives to ensure that instances of corruption in the corporate world are minimal, and those that take part in this activities are apprehended. Her efforts to have borne a lot of fruits as she has managed to expose lots of bad practices in the corporate industry. She has managed to restore public and investor confidence in most areas of the corporate world that she has worked in.


Between 1999 and 2007 Helane Morrison worked as the head of U.S. Securities and Exchange Commission, also known as SEC in San Francisco. Before this, she was the Regional Director and District Administrator for the same firm. In this, she was responsible for the area covering Northern California and five Northwest States. Her duties included taking care of issues that involved securities enforcement, litigation, and regulatory matters. Helane Morrison has also served as board member for various organizations. She is currently a board member of the Regional Parks Foundation and Hedge Fund Subcommittee of the American Bar Association. She is also an expert speaker on compliance and legal issues that are vital to investment advisers and private funds in general.

How Don Ressler became an Online Performance Advertising Guru

Don Ressler has proven to be a serial entrepreneur who is widely known for founding various successful startups such as Intermix Media recognized the potential of, which led to its acquisition in 2001. This marked the beginning of a life-changing partnership with Adam Goldenberg, who at the time was Intermix Media’s Chief Operating Officer at the age of 19 years. Subsequently, this led to the inception of Alena Media, a performance advertising and e-commerce division that became the only profit-generating center for Intermix Media.

News Corp’s acquisition of Intermix Media in 2005 marked the end of Ressler and Goldenberg’s association with Intermix Media. Both individuals were highly frustrated with how the media conglomerate, News Corp, had ignored the relevance of Alena Media. However, this did not water down their will and desire to succeed in the online performance advertising sector. They embarked on a mission to build a brand building business, which they could operate autonomously. Ressler and Goldenberg resulted into brainstorming sessions that led to the formation of Brand Ideas, which later changed to Intelligent Beauty.

Intelligent Beauty

DERMSTONE, an online cosmetics and skincare store, was Intelligent Beauty’s first brand creation. Two years down the line, Ressler and Goldenberg created SENSA on Zimbio, a weight-loss system, which brought in former Intermix founder Brett Brewer as its Chief Executive Officer. In 2010, Intelligent Media launched its third creation, JustFab, which is a subscription online fashion retailer.

In 2011, Matrix Partners offered the brand a whopping $33 million in funding. On the same year, the company ushered in Kimora Lee Simmons to serve as JustFab’s President as well as Creative Director. After reaching the set six million member-subscription mark in 2002, Don Ressler and Goldenberg called for a second round of funding, which yielded to $76 million. Funding entities involved in the second round included Crossover Ventures, Rho Ventures, Matrix Partners and Intelligent Beauty, JustFab’s parent company.

The Developments of JustFab

Propelled by the projected growth of the athletic apparel market by 2020, Don Ressler led JustFab into creating its activewear brand, Fabletics, in 2013. Ressler and his partner leveraged called upon the help of Kate Hudson due to her significant influence as a style icon and athlete.

Don Ressler steered JustFab into a partnership with People StyleWatch, a premier style brand targeting female millennials in 2015.The partnership led to the creation of People StyleWatch Exclusively for JustFab capsule collection. The collection featured seven handbag designs and 25 footwear styles.